Whatsapp, Hybrid Rugby and VERY sexy Victoria’s Secret – Yesterday’s European Trademark Filings


There’s always a massive queue for this place when I walk past it on Grafton Street in Dublin, and apparently Gino’s Gelato are looking to expand! Good on yis!:

Gino's Gelatos

After the success of the Wild Atlantic Way, the East Coast of Ireland is looking to get in on the action with Ireland’s Ancient East:

Ireland's Ancient East

Good news for thirsty people, it’s, eh, the new twenty apparently…It’s registered in the category for drinks, other than beer:

Thirsty is the new twenty


Wellity Wellity Wellity, Whatsapp have applied to extend their TM protection to further classes:



I love my dog, look at here there with those cute eyes looking up at you….

Holly pic

But I don’t love her enough to get her fresh and filtered water. Dog H2o and Cat H20 – It’s a thing, seriously.



Someone has tried to register ‘Hakuna Matata’ for all sorts of goods/services. I’m sure Timon and Pumbaa will be raging:Hakuna Matata

For when ‘Sexy’ just wont cut it, Victoria’s secret have come up with the answer:

Very Sexy by Victoria's Secret



This is actually very interesting and not something I’d ever heard of before. It’s Rugby incorporating both codes, depending on what half you are in at any given time. Check out their website at HybridRugby.com and have a goo – They are obviously serious enough about it since they’ve applied for the Europe Wide Trade Mark to cover it:

Hybrid Rugby

Now two separate logo marks I saw filed that I’m not sure about at all, either as to what they are, or how they could be distinctive and capable of distinguishing goods and services:

Firstly:Image mark - What's this 2 Then:

Image mark - What's this

About the author 

Brian Conroy

I am a Trademark, Corporate and Commercial Litigation Solicitor with a background in the media industry. I specialise in Data Protection, Media, and Intellectual Property Law, both contentious and non-contentious. I trained with McCann FitzGerald in Dublin, and spent 13 years working within the Denis O'Brien owned Communicorp Group of radio stations. For further information or to arrange a consultation or call back phone Leman Solicitors on 01 6393000

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