European Trademarks – Sexy Elephant, Sprightly & Durez


Durex Boxes TM

European Trademarks

It’s been a while since I could fine the time to do a proper trawl of the EUTM Trademark Register for recent applications. Here’s the list of applicants from the last update to 1 August 2016, and these are some of my favourites:

Firstly, I’m not sure what half the things this has been registered for even are, seriously, Sexy Elephant:Sexy Elephant Trademark Application


Revlon are advising you to change your deodorant, not your outfit. Solid advice:

Revlon - Change your deodorant not your outfit


Andrew Lloyd Webber and the lads have re-registered The Phantom of the Opera


The Phantom of the Opera EUTM


Monster Energy are really upping their game with Monster Energy Extra Strength Nitrous Technology – SOLD to the man with the overly complicated and technicaly sciency sounding name:

Monster Energy Extra Strength Nitrous Technology


Microsoft have registered their relatively new app ‘Sprightly’ as an EUTM

Microsoft Sprightly

Huawei have registered ‘Clearzoom’ as an EUTM

Huawei Clearzoom


And in what is becoming a bit of a trend, Durex have applied for an EUTM for their packaging, with nothing else on it, like so:
Durex Boxes Trademarks

If you know which each one is, you’re a better man than I.

Here’s a list of all the recent applications:

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About the author 

Brian Conroy

I am a Trademark, Corporate and Commercial Litigation Solicitor with a background in the media industry. I specialise in Data Protection, Media, and Intellectual Property Law, both contentious and non-contentious. I trained with McCann FitzGerald in Dublin, and spent 13 years working within the Denis O'Brien owned Communicorp Group of radio stations. For further information or to arrange a consultation or call back phone Leman Solicitors on 01 6393000

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