Who or What is This? Kellogg’s Trade Mark

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Update: *SPOILER ALERT* It’s the Keebler Elf (apparently) who is some lad who makes Cookies in the US and whose brand was bought by Kellogg a few years ago?? Thanks to the kind people at Broadsheet for solving the mystery. I’ve obviously led a very sheltered life to have never heard of these….

So Kellogg just applied for a Trade Mark across Europe for this lad:

Kellogs Weird Little Man

He looks like Snap, Crackle and Pop’s weird Irish cousin dressed up for Christmas to me personally, but I’m a Coco Pops man myself, so perhaps I just don’t recognise him! Any takers??

Kelloggs Mystery Man

About the author 

Brian Conroy

I am a Trademark, Corporate and Commercial Litigation Solicitor with a background in the media industry. I specialise in Data Protection, Media, and Intellectual Property Law, both contentious and non-contentious. I trained with McCann FitzGerald in Dublin, and spent 13 years working within the Denis O'Brien owned Communicorp Group of radio stations. For further information or to arrange a consultation or call back phone Leman Solicitors on 01 6393000

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