Google, Alphabet, Whatever – Trade Mark Application filed today


I’m always on about the importance of registering Trade Marks and checking your brand well in advance of investing serious money about it! Google, sorry, sorry, Alphabet have already made a bit of a dogs dinner of their corporate rebrand because BMW owns and have raised the possibility of Trade Mark claims, and now I spot that Alphabet only today filed an application to register their Trade Mark in the holding company class.

Tut tut Google…..sorry, Alphabet, sort yourselves out


About the author 

Brian Conroy

I am a Trademark, Corporate and Commercial Litigation Solicitor with a background in the media industry. I specialise in Data Protection, Media, and Intellectual Property Law, both contentious and non-contentious. I trained with McCann FitzGerald in Dublin, and spent 13 years working within the Denis O'Brien owned Communicorp Group of radio stations. For further information or to arrange a consultation or call back phone Leman Solicitors on 01 6393000

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